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Creating life enriching brands, spaces and experiences connected in culture, community and discovery.

Creating life enriching brands, spaces and experiences connected in culture, community and discovery.

Hospitality brand identity and spatial concept

Born from a love of travel, hospitality and lifestyle, Abound is a strategic design studio. Our clients are likeminded experience makers who believe in the power of design to move people, spark connection and shape culture. Together, we craft meaningful design concepts, places and brands that become vibrant platforms of discovery.

Project Highlights

Paseo Rainey Street ATX Brand Concept, Positioning, Identity

Wellness, Redefined.

Even Hotels
Paseo Rainey Street ATX Brand Concept, Positioning, Identity

The Convent Is Calling.

Locke De Santa Joana
Paseo Rainey Street ATX Brand Concept, Positioning, Identity

Life, All In.

Paseo
Desa Potato Head Sustaina
Happy Healthy Spaces

A more mindful way of being is driving a step change in how we live, work and travel. It’s time to design brands and spaces in tune with people and nature.

Desa Potato Head Sustaina
Hallmarks and Rituals

As creative, fun and exciting to uncover and create, as they are significant in creating a memorable, meaningful brand experience.

Desa Potato Head Sustaina
Location, Brand

Building a brand that becomes bigger than the physical space it occupies, where the bricks and mortar are an evocation of the brand, not vice versa.

Desa Potato Head Sustaina
Desa's Dance

The future of hospitality is radical, regenerative and growing on a not so quiet part of Bali. Known for its buzzing beach club, Potato Head is quietly redefining hospitality.

Desa Potato Head Sustaina
Living the Brand

Crafting abundant lifestyles by connecting purpose, people and place sits at the heart of branded residences.

Desa Potato Head Sustaina
Enter the Muse

We believe in the power of design and creativity to enrich lives. However, this simply can’t happen without understanding people. Enter the muse.

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