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Creating life enriching brands, spaces and experiences connected in culture, community and discovery.

Creating life enriching brands, spaces and experiences connected in culture, community and discovery.

Hospitality brand identity and spatial concept

Born from a love of travel, hospitality and lifestyle, Abound is a strategic design studio. Our clients are likeminded experience makers who believe in the power of design to move people, spark connection and shape culture. Together, we craft meaningful design concepts, places and brands that become vibrant platforms of discovery.

Project Highlights

Paseo Rainey Street ATX Brand Concept, Positioning, Identity

Wellness, Redefined.

Even Hotels
Paseo Rainey Street ATX Brand Concept, Positioning, Identity

The Convent Is Calling.

Locke De Santa Joana
Paseo Rainey Street ATX Brand Concept, Positioning, Identity

Life, All In.

Paseo
Desa Potato Head Sustaina
Desa's Dance

The future of hospitality is radical, regenerative and growing on a not so quiet part of Bali. Known for its buzzing beach club, Potato Head is quietly redefining hospitality.

Desa Potato Head Sustaina
Life By Design

Do you live a life by design? It’s more than a mantra – it’s a guiding philosophy that shapes our founder’s approach to creativity, business and everyday life.

Desa Potato Head Sustaina
Hallmarks and Rituals

As creative, fun and exciting to uncover and create, as they are significant in creating a memorable, meaningful brand experience.

Desa Potato Head Sustaina
A Road Less Travelled

Conscious creators are reshaping our relationship with household brands and our lived environment. Are travel and hospitality brands next?

Desa Potato Head Sustaina
Experience Makers

Commerciality meets creativity. Life meets design. The result? A design studio working with the change makers enriching how we live, work and travel.

Desa Potato Head Sustaina
Design You Feel

We’ve always held tightly to our values led approach, the opportunity to articulate them more openly is one that we’re excited to take forward.

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